Conceived and built in the early 1960s by local artist and advertising man Louis E. Crandall, Legend City was an ambitious and star-crossed mid-century attempt to bring a world-class theme park to the Phoenix metropolitan area. Despite daunting financial challenges and an unforgiving Arizona sun, the park managed to survive for two full decades, entertaining countless Arizonans and forging an enduring place for itself in the hearts and minds of local residents. A sad tale of broken dreams and economic failure on the surface, the story of Legend City is actually an exhilarating and fascinating chapter in the cultural history of Arizona.