Encouraging Sustainable Behavior

Download or Read eBook Encouraging Sustainable Behavior PDF written by Hans C.M. van Trijp and published by Psychology Press. This book was released on 2013-08-15 with total page 317 pages. Available in PDF, EPUB and Kindle.
Encouraging Sustainable Behavior

Book Synopsis Encouraging Sustainable Behavior by : Hans C.M. van Trijp

Increasingly it is being recognized that consumer behavior may be a key trigger in the march toward sustainable development. Several lines of psychological theory and approaches have been developed relatively independently, each of which may provide major implications and action points on how consumers might be moved toward more sustainable behavior. This book is the first that brings together this variety of perspectives and theoretical angles around the common ambition of sustainable development. The contributors are all leading social scientists in the field of consumer behavior who met the challenge to sketch out their theoretical perspectives, but also to go beyond their normal theorizing and think out of the box in order to show how these theoretical perspectives might be made actionable in terms of key managerial and policy perspectives toward sustainable development. The result is a book that shows a wealth of information and approaches the question of how to encourage sustainable behavior from a myriad of divergent perspectives. This should stimulate scientists and policy-makers alike to find similarities, differences, and synergies between state-of-the-art psychological thinking about how to most effectively stimulate sustainable consumer behavior.

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  • Publisher – Psychology Press
  • Total Pages – 317
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  • ISBN-10 – 9781136496356
  • ISBN-13 – 1136496351

Fostering Sustainable Behavior

Download or Read eBook Fostering Sustainable Behavior PDF written by Doug McKenzie-Mohr and published by New Society Publishers. This book was released on 2011-03-15 with total page 184 pages. Available in PDF, EPUB and Kindle.
Fostering Sustainable Behavior

Book Synopsis Fostering Sustainable Behavior by : Doug McKenzie-Mohr

The highly acclaimed manual for changing everyday habits—now in an all-new third edition!

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  • Publisher – New Society Publishers
  • Total Pages – 184
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  • ISBN-10 – 9780865716421
  • ISBN-13 – 0865716420

Fostering Sustainable Behavior

Download or Read eBook Fostering Sustainable Behavior PDF written by Doug McKenzie-Mohr and published by New Society Publishers. This book was released on 2011-02-01 with total page 184 pages. Available in PDF, EPUB and Kindle.
Fostering Sustainable Behavior

Book Synopsis Fostering Sustainable Behavior by : Doug McKenzie-Mohr

The highly acclaimed manual for changing everyday habits-now in an all-newthird edition! We are consuming resources and polluting our environment at a rate that is outstripping our planet's ability to support us. To create a sustainable future, we must not only change our own actions, we must educate and encourage those around us to change theirs. If one individual recycles his plastic containers, the impact is minimal. But if an entire community recycles, enormous amounts of resources are saved. How then do we go about transforming people's good intentions into action? Fostering Sustainable Behavior explains how the field of community-based social marketing has emerged as an effective tool for encouraging positive social change. This completely revised and updated third edition contains a wealth of new research, behavior change tools, and case studies. Learn how to: target unsustainable behaviors, and identify the barriers to change understand various commitment strategies communicate effective messages enhance motivation and invite participation. The strategies introduced in this ground-breaking manual are an invaluable resource for anyone interested in promoting sustainable behavior, including environmental conservation, recycling and waste reduction, water and energyefficiency and alternative transportation.

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  • Publisher – New Society Publishers
  • Total Pages – 184
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  • ISBN-10 – 9781550924626
  • ISBN-13 – 1550924621

Inspiring Sustainable Behaviour

Download or Read eBook Inspiring Sustainable Behaviour PDF written by Oliver Payne and published by Routledge. This book was released on 2013-05-07 with total page 180 pages. Available in PDF, EPUB and Kindle.
Inspiring Sustainable Behaviour

Book Synopsis Inspiring Sustainable Behaviour by : Oliver Payne

What is the answer to inspiring sustainable behaviour? It starts with a question – or nineteen. With this simple and inspiring guide you'll learn how to ask for persistent, pervasive, and near-costless change by uncovering our hidden quirks, judgmental biases, and apparent irrationalities. The only change you'll need to make is how you ask. Businesses, larger or small, will soon have to cut costs and cut carbon, irrespective of the products they sell, or the services they perform. National government has structural policy and legislative needs, and local government has implementation and documentation needs. Indeed, the new UK government coalition’s approach to transport is simply ‘cut costs and cut carbon’. Set against this there is an increasing sense that popular culture and popular science are congregating around a desire to understand who we are and how we behave. The recent rise of behavioural economics is a testament to this as well as the relevance of environmental psychology. Allied to this is a sense that big business is forging ahead with plans to account for and mitigate carbon emissions without the marketing and communications departments being able to help or communicate this effectively either through their own efforts or those of their communication agencies. The ‘19 Different Ways to Ask for Change’ offer a solution to all these needs by pulling them together and showing that changing how we ask is near-costless, but its effects could be near-priceless. This book shows that simplification isn’t always the solution, an action can be the most successful question, and a default answer can be the most important. It explores why short-term memory tasks change our behaviour, how singing roads regulate speed, and that commitment gaps change outcomes; how our worry-profile is the same as an Argentinean farmer's, why knowledge of what kills you is irrelevant but asking about behaviour that kills is deadly, and what a chimpanzee’s tea-party tells us about the effect of ownership on decision-making. This timely book will be of great value to scholars and practitioners whose work relates to reducing carbon emissions with a particular emphasis on environmental psychology, behavioural economics, project design, and psychology. It offers practical solutions for policy makers and professionals in marketing and communications departments.

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  • Publisher – Routledge
  • Total Pages – 180
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  • ISBN-10 – 9781136328572
  • ISBN-13 – 1136328572

Promoting Sustainable Behaviour

Download or Read eBook Promoting Sustainable Behaviour PDF written by Adam Corner and published by Routledge. This book was released on 2017-09-08 with total page 98 pages. Available in PDF, EPUB and Kindle.
Promoting Sustainable Behaviour

Book Synopsis Promoting Sustainable Behaviour by : Adam Corner

Promoting sustainable behaviour is a critical part of society’s response to climate change. This short, practical book shows you how to build a sustainable behaviour campaign that works. There are more and less effective ways for businesses, NGOs and governments to encourage people to act in a more sustainable way, and some common pitfalls to avoid. By summarizing "what really works" and pulling out the most important take-home messages from the evidence base, this book contains all the tools you need to maximize the success of your sustainable behaviour initiative – in households, when commuting, in the workplace and beyond. By looking beyond individual behaviours to people’s sense of identity and values; by incorporating social signals that provide such important cues for our everyday behaviour; by pointing out strategies that attract (and keep) people’s interest; and by understanding how to break bad habits and create good ones, this guide offers the best chance of making a sustainable behaviour campaign work, to create a lasting change in behaviour.

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  • Publisher – Routledge
  • Total Pages – 98
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  • ISBN-10 – 9781351275941
  • ISBN-13 – 1351275941